BUS709 COMMUNICATION IN BUSINESS :
3. Assessment Details
3.1 Details of Each Assessment Item
The assessments for this subject are described below. The description includes the type of assessment, its purpose, weighting, due date and submission requirements, the topic of the assessment, details of the task and detailed marking criteria, including a marking rubric for essays, reports and presentations. Supplementary assessment information and assistance can be found in Moodle.
KOI expects students to submit their own original work in both assignments and exams, or the original work of their group in the case of group assignments.
Assessment Type: Individual assessment (1500 word +-10%)
Purpose: This assessment builds students oral and written communication skills and gives the students real life understanding of the challenges and rewards of running a business. This relates to Learning Outcome a, b
Value: 25% Due Date: Week 5 Sunday by 11:59 pm
Submission: Soft copy uploaded to Moodle and Turnitin – Word .doc or .docx. Topic: Essay Task
You are an Australian expatriate who is going to another country (select one only – Brazil, Finland or France) for a five-year role in a Multinational Company as its CEO. In order to be thoroughly prepared for the job you have done a thorough study of Hofstede’s cultural dimensions. Based on what you have learned in this subject about intercultural communication, using Hofstede’s model explain how you will manage and lead the employees of a different cultural background to your Australian culture. You must also include a section norms and values of that culture including – gift giving, business card exchange, business attire, greetings and food preferences.
Follow the following structure:
2. CULTURAL DIFFERENCES USING HOFSTEDE’S CULTURAL DIMENSIONS
- a) Define the dimension.
- b) highlight the difference between Australia and the country you have selected.
c) provide at least 2 recommendations with examples on what management style you need to
follow to assimilate in that culture
REPEAT a, b and c FOR THE OTHER HOFSTEDE’s DIMENSIONS INCLUDING – INDIVIDUALISM AND COLLECTIVISM, UNCERTAINITY AVOIDANCE, SHORT TERM VS LONG TERM, MASCULINITY vs FEMINITY
3. FINALLY RESEARCH AND COMMENT ON THE FOLLOWING OF THAT CULTURE AND HOW IT WILL IMPACT YOU:
a) business dress
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The formative assessment is a Moodle quiz what consists of 2 (two) essay type questions on topics
covered from weeks 1-4. The timing of the Moodle quiz is 1 hour.
c) business card exchange
- d) gift giving
- e) food preferences
4. CONCLUSION 5. REFERENCES
Submission requirements details:
Due Date Week 5 Sunday @ 11:59 pm Word Count 1500 words (+-10%) Assignment Format: Essay
A title page – Individual KOI cover sheet, signed. No Abstract or Executive Summary or TOCs is required. This Essay should have a heading and two or more subheadings for each topic. The written text should be right and left justified throughout.
A minimum of seven scholarly references in the Harvard Anglia style are required to pass this assessment. However, for a high mark, you will need to use many more scholarly references. Only one Internet (www) resources will be allowed. It is very important that you assess the internet resource used for credibility.
Double spaced, font Times New Roman 12pt, Calibri 11pt or Arial 10pt.
Assignment Alarm: You can check the assessment’s similarity by submitting it to Turnitin multiple times prior to the due date. However, you cannot make a resubmission after the due date and therefore don’t make a mistake in submitting the wrong file. Ensure you do this assignment yourself. We are obliged to mark what is submitted at the due date and time.
Please refer to the Marking Rubric for details about each marking criterion. MARKING RUBRIC
(0 – 49%)
|Pass (50 – 64%)||Credit (65 – 74%)||Distinction (75 – 84%)||High Distinction (85 – 100%)|
|Introduction (5 marks)||Does not state essay aims or scope||Poor statement of essay aims or essay scope||Adequate statement of essay aims or essay scope||Detailed statement of essay aims and essay scope||Explicit statement of essay aims and essay scope|
|Coverage of key concepts (20 marks)||Discussion fails to address two or more parts of the essay question. Identifies and defines less than half of the key concepts||Discussion fails to address one part of the essay question. Identifies and defines about half of the key concepts||Discusses all parts of the essay question. Most key concepts are identified and defined||Detailed discussion of all parts of the essay question.|
All key concepts are identified and defined
|Comprehensive discussion of all parts of the essay question. All key concepts are clearly identified and defined|
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|Review of relevant theory & research related to Hofstede (20 marks)||Poor discussion of relevant research related to the cultural study.||Little if any discussion of relevant research related to cultural dimensions||Adequate discussion of relevant research related to the cultural study.||Detailed discussion of relevant research related to the cultural study||Comprehensive discussion of relevant research related to the cultural study.|
|Use of examples (15 marks)||Fails to provide examples.||Provides examples that are somewhat relevant||Provides relevant examples that illustrate key points||Provides detailed & relevant examples that sufficiently illustrate key points||Provides comprehensive and highly relevant examples that clearly illustrate key points|
|Conclusion (10 marks)||No statement of essay aims, and review of main issues covered in the essay||Brief statement of essay aims, and minimal review of main issues covered in the essay||Clear statement of essay aims, and adequate review of main issues covered in the essay||Detailed statement of essay aims, and good review of main issues covered in the essay||Explicit and detailed statement of essay aims, and excellent review of main issues covered in the essay|
|Write using academic language and structure. (15 marks)||Writing style is unclear; lacks logical flow and structure; numerous spelling grammatical errors||Writing style lacks some clarity; some flaws in logical flow and structure; some use of discipline- specific academic language. Spelling or grammatical errors||Writing style is mostly clear. Generally logical flow & structure. Mostly written in discipline specific academic language; Some spelling or grammatical errors||Writing style is sufficiently clear. Mostly logical flow & structure. Correct use of discipline- specific academic language. Minor spelling or grammatical errors||Writing style is clear. Logical flow and structure. Fluent use of discipline- specific academic language. No spelling or grammatical errors|
|Adhere to academic referencing conventions & acknowledge sources. (15 Marks)||Poor research effort; no referencing||Fair research effort: less than 2 academic sources acknowledged||Good research effort: 3 academic sources acknowledged||Very good research effort: 4 academic sources acknowledged||Outstanding research effort. 5 or more academic sources acknowledged.|
Total mark out of 100
Assessment mark:___ / 25